Article About Ways Companies Can Attract Female Employees Makes About 50% Sense

This article called "5 Ways Companies Can Attract More Women Aside From Freezing Their Eggs" came to fruition after Facebook & Apple offered to freeze female employees' eggs (up to $20,000) for non-medical reasons. The companies pitch this as something that is beneficial for employees looking to use surrogates, fertility treatments, etc. but it really looks like a way to keep female employees working hard while they're young & have energy to work 20+ hour days. That way their yolks can be frozen until someone younger with higher energy can come in and replace them. 

The article points out other ways to attract more female employees, instead of just letting them freeze their eggs & work their butts off until their ready to defrost. While some advice the article make sense, the majority of them are just common sense tools that most HR departments should be aware of when trying to attract any employee (male or female).

Advice #1: Flexible Schedules
Newsflash: This isn't a way to attract female employees, but a way to attract employees all around. I'm 100% into the idea that as long as you get all of your work done in a timely manner, you shouldn't have to stick to a "schedule." Example: You're a morning person? Come in at 7, work til 3-4, check emails again at 6 or so and you're golden. Night person? Come in 10-7. 
Doctors offices and places like the DMV are only open during regular business hours. If you're on a typical schedule you have to take a half day or a full day just to get some of your life shit done. Flexibility is key (until people take advantage of it).

Advice #2: Women in Leadership Positions
If women want to be treated equally in the workplace, this "advice" shouldn't exist. The only people in leadership positions should be the people that deserve to be there. Leadership = Experience x Drive x Opportunity.

Advice #3: Offer Paternity Leave
Let's just make sure that the kid is taken care of and that neither parent is feeling overwhelmed/overworked. If a mom only wants to take 2 weeks maternity leave, let her. If a dad wants to take a couple weeks, let him. Not really sure this classifies as advice, more just common sense.

Advice #4: Excising Sexism in the Workplace 
Pretty sure this is never going to 100% happen, so companies shouldn't use it as a selling point on attracting employees. Attractive, well-spoken people get ahead. Not saying you need to look like Bradley Cooper or Jennifer Aniston, just be put together and know how to hold a conversation with everyone from the CEO to the Janitor. 

Advice #5: Let Women Empower Company Culture
Eh, this is totally company/industry based. I know plenty of girls that get free manicures or samples from their advertising or fashion companies. Everyone likes free food and booze. Boom. Culture complete. 


Tbqh, the reason that this inequality or inability to attract female employees in the workplace exists is that most women are too timid to negotiate salaries and benefits. A course should be given to "career-oriented" women on how to get the most out of your job offers and how to continue to grow (financially and professionally). Actually - that could be a million dollar idea, I'm gonna go timidly pitch it to a dominant female who can actually implement it.